Suave - Good Hair Day Campaign

Using existing videos and brand elements, a compelling campaign was created for the new hair products on Instagram Reels and Facebook. The campaign's goal was to evoke the sensation of smelling the products through engaging visuals and dynamic motion.

Platform: Instagram & Facebook
Output: 3 x 10-second videos
Technical: After Effects

The aim was to visually translate the experience of the hair products' scents, creating the feeling that the fragrance was coming through the screen to build a strong sensory connection with the audience. Each video was crafted to quickly captivate viewers and make them eager to try the products.